Golf Girls

For the full size infographic, click HERE

They've been an item since last summer. Young, rich, and at the top of their respective games, Rory McIlroy and Caroline Wozniacki are clearly a power couple... "a match made in sports marketing heaven", some have said.

Previous golf/tennis pairings - Martina Hingis and Sergio Garcia, Ana Ivanovic and Adam Scott, Chris Evert and Greg Norman, to name a few - have made a modicum of news, providing good back stories during major events like Wimbledon or the Masters, but... truth-be-told... these love affairs didn't much register beyond the rarefied radar of their respective niche sports.

The Wozniackilroy romance however, has the potential to transcend both golf and tennis thanks to the second nature social media skills of the two appealing protagonists. Their numerous celebrity hybrid names and recent appearances together at parties with the likes of Ronaldo and the Beckhams testify to the couple's growing social media sports star status.

Rumor has it their initial flirtation was conducted on Twitter, and there can be little doubt that both @McIlroyRory and @CaroWozniacki appreciate the value of a timely tweet, but how do they stack up against each other?  Well world rankings-wise, Rory is currently golf's world No.1, while Caroline... who held the No.1 spot in tennis as recently as January... has recently tumbled to No.4.  But who reigns supreme in terms of Twitter temerity? Well, I can tell you that... and I can present it with a colorful, graphically sophisticated visualization thanks to new infographic creation tools from visual.ly... and it looks like Rory's dominating in the Twitterverse too. For the moment. I have a distinct feeling that the fiercely competitive Caroline will be back to  No.1 in the Tennisphere before long, and... who knows... after seeing this perhaps she'll decide to challenge her boyfriend for supremacy in the Twittersphere. In any case, I'm guessing the #Wozzilroy hashtag will be a popular this year.

Follow @CaroWozniacki and @RoryMcIlroy on Twitter.

Skirt + Tight = Skite

It's a simple concept. A classic "why didn't I think of that?" idea.

But I didn't, Mary Jane Parrish did.  The enterprising Florida tennis-player-turned-sportswear-designer invented the Skite, a one-piece, multi-tasking skirt/tight hybrid that works wonderfully for golf... and a whole plethora of other activities, athletic and otherwise.

Here's the thing, for the majority of female body types... young, old, large or lean... a short skirt actually creates a flattering silhouette.  However, many women shy away from the look for fear of over-exposure... and that's where the leggings come into play.

Completely opaque and attached to the skirt, they're available in several cuts, from short... to Capri... to ankle-length, allowing a gal to choose the amount of leg coverage that suits her. Plus, with a couple of different fits, three basic solid colors and panoply of prints to choose from, one can customise the look to a particular sport or activity.

Yes, a Skite is quite the versatile vestment.  Have a look at their website theskite.com for additional info and check out their blog skitebuzz.blogspot.com for more on the back story.  Then of course, there's a Skite facebook page to keep you completely up-to-date on all things Skite as they develop.

A hat tip for this great golf fashion find goes to the always observant and sartorially sensitive Courtney Capps, (who always looks great in his Khakis).

Skites hit the tennis courts -  Fairways are the next frontier

Ryo Ishikawa With Nike Sportswear Creative Director (c) NIKE

Update: Ryo receives a Masters invite!...also check out his new comercial for Asahi Dry Zero a new 0.00% alcohol, beer-tasting beverage.
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Over the past couple of years we've watched Ryo Ishikawa become a truly global golfer. 

He's played all over the world, bringing his whimsical, multi-chromatic style... and an ever-growing gaggle of Japanese journalists... to the top tournaments on multiple contents. - To the extent that it's often hard to keep track of the young superstar. - Right now Mr. Ishikawa is in Puerto Rico for the PGA Tour's Puerto Rican Open,  he'll then head to Florida for the Transitions Championship and the Arnold Palmer Invitational.  Currently ranked 54th, and four places short of qualifying for the Masters, Ryo will be playing these next few weeks for a spot in the field at Augusta.

Japan's number one golfer seems to have magical powers be able to turn on a dime... getting from one end of the earth to another in record time. His appeal seems to transcend boarders as well earning him avid fans everywhere he goes. It's therefore no surprise to hear he's been pursued by top global brands.

In fact, the Japanese phenom just signed a contract with Nike and will soon be wearing "casual shoes and sportswear" from the iconic brand as part of a global campaign designed to convey the importance of "realizing one's dreams through various challenges".  The tenacious 20 year-old golf champion... who's also known to excel on soccer fields and ski slopes... is clearly a perfect poster boy for this message.

As always, the intrepid Noriko Imano filled me in on this story. She also sent me a link to this exuberant Asahi ad.